There are many good restaurants that could be even more profitable by making just a few changes. For example, adding a customer loyalty program will reward an existing customer base. This might be in the form of a card to track meal purchases. After nine dinners the tenth one is free perhaps. A special newsletter or email with coupons for regular diners only. A free dessert or appetizer on a customers birthday can bring business.
Having take-out menus makes it easier for the working class to order meals for pickup on their lunch breaks. Offer corporate discounts for frequent customers.
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